Tempat Pencari Lowongan Kerja: Social Media Specialist

Social Media Specialist - Maker Lab , Jakarta

deadline of application is on Jul, 22 from https://jobs.workable.com/

Job Responsibility /Description:

This latest job opening is open to job seekers who have the latest education / graduate. Job Vacancies in this Social Media Specialist field have been opened and published up to the specified time.
Manage key opinion leaders (KOLs) and creators across all brands, including comprehensive briefing, drafting content calendars, and deploying essential toolkits from brand teams to ensure seamless collaboration and execution.
Track and analyse social content performance across platforms like TikTok, identifying emerging trends and actionable insights. Collaborate closely with the media team to amplify successful assets and optimise content reach.
Work closely with Market PR teams to plan and execute high-impact PR events that generate significant buzz and talkability, extending brand narratives into wider public conversations.
Oversee the management of social media pages, ensuring the strategic deployment of branded content that is fully aligned with overarching marketing objectives and brand guidelines.
Provide social media expertise and generate innovative ideas for the market. Help implement engaging brand narratives into a wider integrated marketing plan, with a focus on trend-driven content curation.
Analyse data into insights whilst building a narrative that will fuel social media campaigns and programmes as part of the broader country-specific marketing initiatives, particularly emphasising TikTok and other key social platform performance.
Identify and escalate areas of concern and opportunities for the brand and pitch fresh, innovative ideas to drive engagement and community, leveraging a deep understanding of social trends.
Partner with cross-functional teams on social strategy and execution to capture the brand’s presence and end-user engagement.
Manage analytics, track audience growth, and generate campaign-specific metrics, focusing on content performance and audience engagement.
Help build and manage strong relationships with influencers and micro-creators throughout various verticals to increase authentic advocacy and brand love, and facilitate content creation where appropriate.
Collect and share insights and trends from social communities to improve future campaigns.

Job Requirement / Minimum Qualification:

Please attach your last CV. Only shortlist candidate will be contacted.
A degree in business, commerce, or marketing is preferred, or equivalent industry experience is required.
5+ years of experience in marketing, advertising or related industry; preferably both agency and in-house experience, managing social presence and strategy for global brands, ideally in the technology space.
You’ve ideally held a Social Media Coordinator or similar role in the past, whilst working with external creative and social agencies.
A strategic and creative thinker who can navigate around an always-on social landscape, with a proven ability to curate and develop trend-leading content.
Prior experience supporting end-to-end social media projects from strategy to execution, including localised content creation and copywriting, community management, localised, tracking and reporting.
Strong technical knowledge of social platforms, paid media, content strategy and community management, with specific expertise in TikTok and Meta performance.
Experience with social media publishing tools like Sprinklr, Hootsuite or Sprout Social.
Ability to bring order and attention to detail to complex stages of each project.
Prior experience with communicating with local and geographically dispersed stakeholders to deliver clear instructions and messaging.
Passionate about working as part of a larger team to deliver on a common goal, with a keen eye for emerging social trends and content opportunities.
Exceptional verbal and written English communication and presentation skills to support projects across APAC.

Other Position
Jobs Summary
JOB LEVEL
Bachelor Degree,S1,Experienced,Exceptional
JOB CATEGORY
Social Media,Sosmed,Digital Marketing,Pemasaran

About Maker Lab

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

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